Entries in Business (4)

Wednesday
Mar172010

Getting There - Web Side...

I mentioned a while ago that writing copy for what we do was like looking at the screen until your eyes bleed.  Hopefully my eyes will be starting heal up now as we're getting close to completing a lot of our V1/Beta messages.

I've had the complaint a few times now that people get what we do when they see if but struggle from the website.  We're planning to add some informational videos shortly with working demos of our technology.  But in the meantime we've been busy putting together a better series of explanations for the technology and just how it helps put solutions out there.

We'll probably write up a short case study of our 72 hour app development cycle for the Mix10 Application too.  

Anyway, we still are preparing for CTIA so must be going.

Tuesday
Mar162010

CTIA - Meetings

Informational update.

We're going to be at CTIA from Monday to Thursday next week.  Monday is already booked up as is Tuesday afternoon.

I'm still open Tuesday morning and all day Wednesday for meetings - if you want to catch up, then let me know.  

We're hoping to put some news out about a big new customer next week.

Monday
Mar152010

We have an Appz for that...

It's been an interesting weekend as we fiddled with the Mix10 Appz and had a think about what it is we had done with it.  We've had some positive feedback from a couple of trial users who liked the general approach and were extremely impressed with the speed at which we'd put the complete application together.

The question they asked, and I suppose one we need to think about is what we do with that? 

Our business goals are clear, we still intend to license the technology to third parties and provide hosted solutions for some of our services.  However, the tactical appz like the MWC App and the Mix App have given us a boost in the web traffic, if nothing else.  To whit, as of this morning the Viafo website has had as much traffic as our previous record breaking month...

With this in mind I think we'll do a CTIA app - it's in keeping with ViaEventz anyway.  But what else should we do?  The World Cup (Soccer, you know the one that practically everybody in the world plays) is coming up in June - should we build an app for that and have it on our main platforms, which should, by then, include WinMo, Bada, iPhone and Android?  Or does that become a low revenue time sink for us?

To be honest, I don't know at the moment.  I'll let you know when we make the decision.

 

Wednesday
Mar032010

Back in the saddle...

Mobile World Congress was it's usual mad-house, spoiled slightly by the inclemant temperatures this time around.  Freezing rain, cold winds and grey skies aren't a typical feature of Barcelona at this time of year and it was a little disappointing.

Still, we had an excellent show and gained lots of good traction.  There's also a lot going on at the moment and we've some exciting new product annoucements we'll be making shortly along with, we hope, a couple of new customer annoucements.

I'm also working on some other mobile related Blog posts which fit into some subjects that are on all our minds at the moment.  The first one will be some thoughts on what the Facebook and Apple patent annoucements and spats are about. 

Anyway, it seems to be quite spinglike here in Seattle so we'll continue to get the website updated and our new range of services in place while we can enjoy the weather.